Invitation to Eric
Kampmann to
Explore Possible Greetings Eric: I enjoyed and benefited from your wisdom and expertise on the Best Seller Blueprint call with Steve Harrison. Thank you for that! After listening to what you shared about Midpoint, especially Midpoint Plus, your accomplishments including 200 million in sales, your digital capabilities, AND your Christian publishing and distribution infrastructure, I was inspired to approach you to explore a possible hybrid partnership model. Based on the preliminary review of your companies and all the synergistic possibilities of our cocreating a mutually beneficial strategic alliance, I would love to talk with you. I had sent in a question for you on the Q and A call but apparently it was too long (because I need to explain what is presented on this page) so Steve understandably skipped over it. My questions were what distribution strategies would you recommend for our plans to create a multi-media publishing, marketing and distributing enterprise (that I will present here) and how might we most effectively attract the ideal traditional publisher for a few of our most commercially viable titles. We believe that one of our Christian titles, Crowned with the Ultimate Success of the Lord: Discover Seven Ascension AttitudesThat Will Help You Enjoy Greater Love, Peace, Joy, Wisdom, Prosperity, Divine Order and Perfect Harmony! could be as successful as The Prayer of Jabez! It could evolve into 14 additional smaller titles (1 on each of the Seven Ascension Attitudes and 1 on each of the "Points of the Crown") along with supplemental programs and multi-media products. www.crownedwiththeultimatesuccessofthelord.com
As a Community Economic Development Specialist, I didn't especially like that comparison. Now, several years later, I deeply appreciate John's astute observations because like Wal-Mart, we are developing a global marketing and distribution infrastructure, we offer some of the world's best programs, products and services, we offer them at highly attractive prices (including our "Pay What It's Worth To You" program) and our resources providers and customers can own a piece of the store as a shareholder.
My appreciation for John's Wal-Mart comparison deepened when I attended the first international conference of The Tyson Center for Faith and Spirituality in the Workplace last November. The Center is based at the Walton School of Business at the University of Arkansas in Fayetteville.
The three main
keynote speakers
described how
they had built
and or managed
billion dollar
enterprises
based on
spiritual
principles like
the
cause-oriented
enterprises I
have cofounded.
The presenters
were John Tyson
of Tyson Foods
(major sponsor
of The Center),
Bill Pollard,
former CEO of
Service Master
and Don
Soderquist,
former COO of
Wal-Mart, author
of The Wal-Mart
Way and founder
of the Center
for Ethics and
Values in
Leadership at
John Brown
University.
Click Here
for our answer to the
question "How to design a spiritual business?" asked by by Graham Wilson on the Tyson Center
for Faith and Spirituality in the Workplace blog site)
The innovative Strategic Marketecture™
and the Strategic Marketing Matrix Systems™
we have developed encompass all 7 levels of your 7 Options for
Authors pyramid. We are also planning to publish several more
spiritually focused titles through our non-profit CENTER SPACE (the
Center for Spiritual, Personal And Community Enlightenment. Our model also includes incorporating cause-oriented companies (based on the new Benefit Corporation model now available in 9 States) and getting them positioned to generate up to a million dollars each through the new Crowd Funding provisions of the JOBS Act. I have decades of award-winning accomplishments with the US Department of Housing and Urban Development) in disaster relief and turn-around management. For example, I received the highest cash award ever paid a HUD employee for a modification to a property information management system that saved an estimated 300 million dollars. Just in the past couple of years, HUD and other federal agencies have allocated several billion dollars of funding for the types of programs included in our business plan. The award winning prototype Community Economic Development Resource Centers we have established have served tens of thousands of people and generated several million dollars. Our team has generated over 100 million dollars of grants, donations and contracts for non-profit organizations (NPOs) and government clients in the past, and our model includes several affiliated NPOs we established (such as CENTER SPACE, Ultimate Destiny University for Successful Living and Expanding the Circle of Success and other major national and international NPOs that we participate in and support. Our main company, Universal Stewardheirship, Inc. is a multi-faceted Strategic Marketecture comprised of cause-oriented companies, not-for-profit organizations, and strategic alliance partners that publish, produce, market and distribute programs, products and services that facilitate personal, organizational and community empowerment, enlightenment, transformation and sustainability.
The
larger context within which the 14 titles are being published is
demonstrated in the As previously stated, the initial product we are launching is the 14 stand-alone titles in our series that we refer to as the Ultimate Destiny Success System™. These interactive "how to guidebooks" are designed to help readers discover how to manifest more of their ultimate destiny (whatever that means to each one). The main web sites are http://www.successpuzzle.com and http://www.ultimatedestinysuccesssystem.com and each individual title has its own web site and blog site. Background on this product: I initially wrote an 80-page manuscript on Discover How to Manifest Your Ultimate Destiny. Then I published online quizzes asking folks to help define “ultimate destiny”, identify various facets of that and to nominate authors and trainers for the Ultimate Destiny Hall of Fame Award. I also invited others interested in the concepts to participate as coauthors and now each title has 4 or 5 coauthors. Participants in the internet quizzes identified 10 major topics or “pieces of the ultimate success puzzle”. They included: Realizing Your Ultimate Potential; Enjoying Financial Freedom and Prosperity; Fulfilling Your Life Purpose; Enjoying Positive Loving Relationships; Achieving Ultimate Success in Business or Career; Attaining Spiritual Enlightenment; Enjoying Ultimate Health and Fitness; Raising Your Level of Consciousness, Harnessing Your Creative Mind Power; and Enjoying Peace and Balance. Based on our personal interests and research, we added two additional titles, Making a Difference and Leaving a Legacy and Fostering Personal and Planetary Sustainability. The 14 title in the series, Manifesting Your Ultimate Destiny was created later for our strategic alliance partners to include as a bonus in their related product offers.
Solving Life’s “Ultimate Destiny Success Puzzles” Click on the Puzzle Pieces to Enter That Part of Ultimate Destinyland ™ Each title is designed to meet and serve readers in their priority area of personal interest and at their present level of consciousness and spiritual development, and then to help them expand their interests and raise their consciousness level. For example, if someone engages first in Financial Freedom and Prosperity, we help them appreciate other facets such as enjoying positive loving relationships, enjoying optimal health and well-being, fulfilling their life purpose and mission, raising their consciousness and attaining spiritual enlightenment, etc. All of our titles and programs on realizing your potential, fulfilling your purpose, achieving and financial success, manifesting your ultimate destiny, etc. introduce readers to Featured Resources. Of course that includes our more spiritually oriented programs and publications from CENTER SPACE and our strategic alliance partners. Those two factors helped me realize that I should contact you to explore a possible mutually beneficial relationship. All 14 of these initial titles are presently available as a PDF. They will be published in print and on every major digital platform in the next few weeks and as CD’s, plus we will be delivering the contents through webinars, seminars and playshops. We already enjoy top organic SEO positioning on all of our titles and main keyword phrases. To help ensure the ultimate success of the larger Expanding the Circle of Success context within which we are publishing these works, we developed what we refer to as a Strategic Marketing Matrix™ (http://www.strategicmarketingmatrix.com). The description of our innovative evolution of a typical "platform" at http://www.ultimatedestinyuniversity.org/udss/smm.htm also helped us obtain the ideal literary agent we wanted to work with, Bill Gladstone of Waterside Productions. The larger context within which we are publishing these works is Expanding the Circle of Success. That is both the name of one of our affiliated non-profit organizations AND our campaign to help distribute 100 million dollars worth of development training programs over the next 10 years, to and through the network of CAN DO! Community Resource Centers we are establishing based on decades of successful prototypes. Click Here for a clearer version of the diagram below as a PDF with active hyperlinks.
The Strategic Marketing Matrix we created for marketing the Ultimate Destiny Success System is another way to demonstrate how all the interconnected components fit together. http://www.ultimatedestinysuccesssystem.com/smm.htm Some of the main phrases (that we already have top SEO positioning for) that we want to brand include:
NOTE: As you scan the titles at www.successpuzzle.com, you will see how we are using the original paintings gifted to us by Swiss visionary artist Madeleine Tuttle to create a look and feel for the series. Background on how we have been preparing to launch this product: The non-profit organizations we have cofounded through which we are about to seek $500,000 from major foundations that provide Program Related Investments and Federal agencies include:
The cause-oriented companies and new Benefit Corporations we have cofounded (through which we are about to raise equity capital) include:
The training programs we have attended in preparation include:
Internet Marketing Training
Miscellaneous:
Summary and Invitation:
Yes, I do realize that this is what most people would consider an overwhelming amount of information. If I'm right though, you are one of the 1 in 1,000 who will be able to "grok" and comprehend the scope, substance and potential significance of the global marketing and distribution infrastructure we have been inspired to cocreate. This really is only the tip of the iceberg. . . Our ultimate vision is to: (1) Help millions of people A.R.K.( Awaken to Spirit; Realize more of their potential; and Know how to fulfill their ultimate destiny; (2) To manifest stewardheirship over billions of dollars (for and through personal, organizational, community and global transformation); and (3) To leave a trillion dollar legacy for empowerment and enlightenment.
When we are successful in redirecting just 1/2
percent of the development training industry, (and we know how to do
that through the network of CED Resource Centers) we will have
developed a billion dollar enterprise. What I am envisioning is a mutually beneficial collaboration rather than a vendor client relationship. Thank you again for the wisdom you shared on the call with Steve. As I stated in the beginning, I felt an inner calling from Spirit to follow up with this information. If you are open to having an initial conversation to consider the possibilities, I would appreciate an opportunity to schedule a conversation with you at your earliest convenience.
Charles
Betterton, MSCED
|