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Universal
Stewardheirship, Inc. is a multi-faceted
Strategic
Marketecture
™
comprised of cause-oriented companies, not-for-profit
organizations, and strategic alliance partners that publish,
produce, market and distribute programs, products and services that
facilitate personal, organizational and community empowerment,
enlightenment, transformation and sustainability.
Air/Ocean version of the Icosahedron Dymaxion
Map from the Buckminster Fuller Institute
www.bfi.org |
Universal Stewardheirship, Inc.
(US, Incorporated) consists of 20 synergistically
aligned facets like an icosahedron. They include this
new cause-oriented company
(based on the
Benefit Corporation or B Corp model) and several
affiliated not-for-profit organizations. Determination
of which organization serves as the lead entity in any
initiative is based upon consideration of the unique
factors in that situation.
Our shared mission is
Expanding the Circle of Success™
to generate greater individual and collective capacity
for solving the social, economic and environmental
challenges we define as “Ultimate Destiny Success
Puzzles”. Some of the major programs, projects, and
initiatives are included in the icosahedron diagram
below.
There are over 20 interconnected revenue
streams and profit centers including: Print and
Digital Publishing; Audio Video Production; Membership
Services; Online Training; Webinars; Teleseminars;
Coaching; Consulting Services; Certification of
EmpowerMentors™; Seminars; Workshops; Playshops;
Resource Showcases, Empowerment Training Mentoring
Systems; CAN DO! Community Economic Development Resource
Centers; Product Sales, Licensing and Franchising;
Affiliate Programs; Grants; Donations; Contracts; etc. |
Click on any of the
facets in the diagram below for more information about that facet
In his award-winning documentary
I AM, producer Tom
Shadyac asks some of today’s most
profound thinkers, two questions – What’s wrong with our world?
and What can we do about it?
Tom's insightful documentary
provides background on why we incorporated
Universal
Stewardheirship, Inc. based on the new
Benefit Corporation
model. It also validates the reasons we are launching the
Expanding
the Circle of Success
campaign to help answer the two questions his documentary ends
with: What's right with our world? and How can we help
manifest what we refer to as Earth Stewardheirship?
Strategic Marketing Matrix™ for Universal Stewardheirship, Inc.
The cell
at the center of the table represents the ultimate vision. The
eight cells closet to the center include major components that
help us accomplish our vision and mission. The next sixteen
cells are the next level of priorities. The outer rows and
columns include introductory resources such as web sites, blogs,
articles, e-zines, webinars, teleseminars, seminars, workshops,
affiliate programs and major joint venture initiatives.
Strategic Marketing Matrix Copyright 2010-2012 by
Universal Stewardheirship, Inc. All rights reserved
Click Here for a PDF of the Strategic Marketing Matrix Above
Following are four other examples of how we create a
Strategic
Marketing Matrix™
to help ensure the ultimate success of our organizations, programs
and products.
(The programs and products represented by the images in the center
of the tables are the highest level priorities, similar to the
highest priced items in a marketing funnel. The outer images
represent various free and minimal cost resources that are
strategically designed and marketed to generate traffic, promote
cross sales and upsales.)
www.CommunityEconomicDevelopmentBenefitCorporation.com
|